Ayamail, Outlook.com and iCloud Mail compared for families
Outlook.com and iCloud Mail are the email services many UK households already have, often without having chosen them. Both are solid. This page compares them with Ayamail on the things families tend to ask about: adverts, storage, sharing a plan, and how children's email works. Where Microsoft or Apple does something better, we say so. Every fact about them comes from their own help pages, listed at the bottom with the date we checked.
At a glance
Free plans first, then what you get when you pay. Prices change and differ by country, so we have left them out. Check each provider's own pricing.
As of 30 October 2026
| Ayamail | Outlook.com | iCloud Mail | |
|---|---|---|---|
| Free plan | Yes, 3 GB | Yes, 15 GB for email plus 5 GB of Microsoft cloud storage | Yes, 5 GB of iCloud storage |
| Ads in the inbox | No | Yes on the free version; a Microsoft 365 subscription removes them | Not stated in the Apple help pages we checked |
| Largest paid storage | Family: 2 TB shared | Microsoft 365: mailbox up to 100 GB per person | iCloud+: up to 12 TB |
| Share one plan | Duo: 2 people. Family: 6 adults and 4 child accounts | Microsoft 365 Family: you plus up to 5 others | iCloud+ with Family Sharing: you plus up to 5 others |
| Child accounts | Under 15: created and managed by a parent in the Family Center | Through a Microsoft family group | Under 13: created by a parent or guardian (varies by country) |
| Only approved senders can email a child | Yes, on by default for child accounts | Not described on the Microsoft Family Safety page | Not described in the Apple help pages we checked |
| Parental controls beyond email | Email rules only | Screen time, app and web filters on Windows, Xbox and Android | Screen Time and other controls on Apple devices |
| Works best with | Any browser and standard email apps | Windows and Microsoft Office | iPhone, iPad and Mac |
Outlook.com and iCloud Mail are stronger on free storage and on device-wide parental controls. Ayamail is stronger on controlling who can email a child.
Where Outlook.com and iCloud are stronger
Outlook.com gives you 15 GB of email storage free, which is five times our free plan. If you already pay for Microsoft 365, the ads go away, your mailbox can grow to 100 GB, and you get Word, Excel and the rest of Office on top. For a household that lives in Office, that is hard to beat.
iCloud Mail is built into every iPhone, iPad and Mac. Setting it up takes no effort, and an iCloud+ plan can be shared with up to five other family members. Apple's Screen Time lets parents manage a child's whole device, not just their email.
Both Microsoft and Apple offer parental controls that reach further than email: Microsoft Family Safety covers screen time, app and game filters and web filters, and Apple's controls work across its devices. Ayamail does not manage devices. If that is what you need most, theirs is the better tool, and you can use it alongside Ayamail.
Where Ayamail is different
Ayamail is built around the family. One plan covers the adults and the children, with a shared calendar, a family album and shared storage. On the Family plan there is room for six adults and four child accounts with 2 TB between you.
The biggest difference is children's email. From 15, anyone can have their own Ayamail account. Under 15, a parent creates a child account and manages it in the Family Center. Approved senders only is switched on by default, so only the people you have approved, such as family, friends and school, can reach your child. Mail from anyone else does not reach your child. Instead it is passed on to you, so you can read it and approve the sender. The family's own addresses are always approved. If you switch approved senders only off, you can still choose to get a copy of mail from new senders.
We could not find a setting like this in Outlook.com or iCloud Mail on the pages we checked. Their parental controls focus on screen time, apps and websites.
How your email is protected
Your Ayamail mail is protected with TLS on the way to and from our servers, and we require encrypted delivery from other mail servers. It is stored on our own servers with Hetzner in Germany. That is broadly the same model as Outlook.com and iCloud Mail: the provider stores your mail and could technically read it.
If you want a message that only the recipient can read, you can turn on PGP in Ayamail or send a password-protected message. Your files in Drive, passwords in Pass, photos in Album and documents in Docs are encrypted on your own device before they are stored, so we cannot read them. Calendar and contacts can be encrypted too.
How we explain encryption
A plain-English explanation of what is encrypted in Ayamail, what is not, and when another service might suit you better.
Which one suits your family?
Stay with Outlook.com if you already pay for Microsoft 365 and your family mainly uses Windows and Office. Stay with iCloud Mail if everyone at home has an iPhone and you are happy with Apple's Screen Time.
Choose Ayamail if you want one plan for the whole family that works on any device, with no ads, and a child account where you decide who can send your child email. You can try it on the free plan with 3 GB, and keep your old address forwarding while you move.
Moving from Outlook.com or iCloud Mail
You do not have to start from scratch. Bring your mail and contacts with you.
Create your Ayamail account
Start on the free plan, or pick a Duo or Family plan if you are moving the household.
Import your mail
Ayamail's import tool has ready-made settings for Outlook and iCloud Mail and copies your folders in the background. For iCloud, Apple asks you to use an app-specific password for apps outside Apple. If the import cannot sign in to your Outlook.com account, add the account to Thunderbird, which supports Microsoft's sign-in, and import the saved mailbox files into Ayamail as mbox.
Bring your contacts
Export your contacts from Outlook.com or iCloud as CSV or vCard and upload the file to Ayamail Contacts.
Forward and update
Set up forwarding from your old address, then change the email on your important accounts one by one.
See what a family plan includes
Shared storage, a shared calendar, a family album and child accounts with approved senders.
Compare plans
Free, Plus, Unlimited, Duo and Family. Prices are shown in your country's currency.
Questions and answers
- What is a good alternative to Outlook for a family?
- Look for one plan that covers everyone, no ads, and child accounts that a parent controls. Ayamail's Family plan covers six adults and four child accounts with 2 TB shared, and only approved senders can email a child by default.
- Does Outlook.com have ads?
- Microsoft says the free version of Outlook shows ads every time you use it. A Microsoft 365 subscription removes them. Ayamail shows no ads, including on the free plan.
- How much free storage do Outlook.com and iCloud give?
- Outlook.com gives 15 GB for email plus 5 GB of Microsoft cloud storage. iCloud gives 5 GB in total. Ayamail's free plan has 3 GB.
- Can I share iCloud+ with my family?
- Yes. Apple says an iCloud+ plan can be shared with up to five other family members through Family Sharing. Ayamail's Family plan covers six adults and four child accounts.
- Can I control who emails my child on iCloud or Outlook?
- We did not find an approved-senders setting for children's email on the Apple and Microsoft pages we checked. Their controls focus on screen time, apps and websites. In Ayamail, approved senders only is on by default for child accounts.
- Can I move my emails from Outlook or iCloud to Ayamail?
- Yes. Ayamail's import tool has settings for Outlook and iCloud Mail and copies your folders, and you can also import mbox files saved by a program such as Thunderbird. Contacts can be moved with a CSV or vCard file.
Sources
- Microsoft Support: Storage limits in Outlook.com (Checked 30 October 2026)
- Microsoft Support: About ads in Outlook (Checked 30 October 2026)
- Microsoft Support: Learn more about sharing your Microsoft 365 Family subscription (Checked 30 October 2026)
- Microsoft: Microsoft Family Safety (Checked 30 October 2026)
- Apple Support: iCloud+ plans and pricing (Checked 30 October 2026)
- Apple Support: Create an Apple Account for your child (Checked 30 October 2026)
- Apple Support: Sign in to apps with your Apple Account using app-specific passwords (Checked 30 October 2026)